INTRODUCTION
The right strategy is the basis for any successful port development project. Sound analysis has a strong effect on port performance and port competitiveness. Participants of this course will explore the factors that attract clients to a port, and the ways to handle logistic issues easily. It introduces participants to advance solutions which hasten then time needed to get the job done.
PROGRAMME OBJECTIVES
- Enhancing the Port’s competitive position
- Provide reliable and efficient strategic planning foundation
- Increasing organizational capabilities
- Discussing advance equipment at terminals
- Strengthening the port’s community connections
WHO SHOULD ATTEND?
- Seafarers / Naval Architects
- Harbor masters / State Employee in Transportation and Shipping Fields
- Shipping Sector Administrators and Personnel
- Transportation Administrators and Personnel
- Transportation and Shipping Sector Representatives (Government, Businesses, NGOs)
- Transportation and Shipping Sector Investors
PROGRAM OUTLINE
- Port development objectives, strategies and outcomes
- The main systems and mechanisms of global maritime transport
- Ports and global supply chains
- The factors driving the port business
- Port demand and capacity analysis
- Developing inland dry port
- Benchmark with major competitors and international world class ports
- Market perspective and customer identification
- The criteria of selecting ports
- Attracting clients to the port
- Development of performance indicators
- Economic benefit analysis
- Analysis and development of captive market
- Roles and responsibilities distribution at the port
- The mandate of the port developer
- The management team involvement
- Balancing private and public interests in a port
- Balance efficiency and compliance with (safety, security, customs) regulations
- Strategic stakeholder management
- The main challenges in brown/green field port developments
- The multidisciplinary approach
- The different types of contacting
- The benefits of clustering
- Global container trade
- Dry ports as logistic point for container transit of the terminals
- Equipment effect on handling time of transit containers at the terminals
- The role of SWOT analysis
